Don't know anything about the Goodyears (I'm sure they're fine), but you can't go wrong with the BFG's. Also, I've never run them on my Jeep but I had very good experience with General Tires on my old Mazda's, so quality wise I wouldn't expect any issues with them. They used to make a Grabber M/T that looked almost exactly like the BFG Mud Terrain KM's, but I think they've been out of production for a few years. The new Grabbers look interesting, probably be a good alternative to an A/T tire, but I don't know how well they'd work in a serious off-road situation.